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Ben Goldstein

A lot from a Little IV: America the Ugly…

Continuing this series of exercises based on less is more, this month we turn to adverts as a resource for intercultural awareness or should I say one advert in particular. During the Superbowl in February this year, Coca Cola aired a commercial called “It’s Beautiful” which showed people doing typical American leisure activities – surfing,...Read More

Extracting a lot from a Little III: Trailers

Continuing this series of exercises based on the concept of less is more, this month we turn to the movie trailer as a resource for the language classroom Trailers have become omnipresent in digital media and gain more views on YouTube than almost any other genre, except the music video. They are fascinating to analyse...Read More

Extracting a lot from a little II: “A relaxing cup of café con leche”

This is the second of my posts which focus on drawing big conclusions from small details of language use. In the previous one we saw how the minimum of text, when combined with the right kinds of images, can generate a lot of different activities. This time round, we’re going to look at the intense,...Read More
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